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Microdata (HTML)

Microdata is a WHATWG HTML specification used to nest metadata within existing content on web pages.[1] Search engines, web crawlers, and browsers can extract and process Microdata from a web page and use it to provide a richer browsing experience for users. Search engines benefit greatly from direct access to this structured data because it allows them to understand the information on web pages and provide more relevant results to users.[2][3] Microdata uses a supporting vocabulary to describe an item and name-value pairs to assign values to its properties.[4] Microdata is an attempt to provide a simpler way of annotating HTML elements with machine-readable tags than the similar approaches of using RDFa and microformats.

In 2013, because the W3C HTML Working Group failed to find someone to serve as an editor for the Microdata HTML specification, its development was terminated with a 'Note'.[5][6] However, since that time, two new editors were selected, and five newer versions of the working draft have been published,[7][8][9][10] the most recent being W3C Working Draft 26 April 2018.[10]

  1. ^ Cite error: The named reference WHATWG was invoked but never defined (see the help page).
  2. ^ "MicroData - The Future of Search Engine Relevance and Optimization (SEO)". Lyquix.com. Retrieved 2016-06-30.
  3. ^ Schema.org http://schema.org/
  4. ^ Cite error: The named reference DIVE was invoked but never defined (see the help page).
  5. ^ Cotton, Paul (2 Oct 2013). "WG Decision to publish HTML Microdata as a WG Note". [email protected] (Mailing list). Retrieved 2016-06-30.
  6. ^ "HTML Microdata". W3.org. 23 June 2014. Retrieved 2016-06-30.
  7. ^ "HTML Microdata W3C First Public Working Draft 04 May 2017". World Wide Web Consortium (W3C). Retrieved 2017-09-06.
  8. ^ "HTML Microdata W3C Working Draft 26 June 2017". World Wide Web Consortium (W3C). Retrieved 2017-09-06.
  9. ^ "HTML Microdata W3C Working Draft 09 October 2017". World Wide Web Consortium (W3C). 9 October 2017. Retrieved 16 March 2018.
  10. ^ a b "HTML Microdata W3C Working Draft 10 October 2017". World Wide Web Consortium (W3C). 10 October 2017. Retrieved 16 March 2018.

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